Facebook is pronouncing that users can now order meals for takeout or delivery using both the facebook mobile app and internet site. I don’t know if you have noticed this yet or even used this option. However, it’s under no circumstances what you may assume; facebook hasn’t created its very own answer to Seamless, the company is partnering with existing services such as GrubHub, delivery.com, DoorDash, ChowNow, Zuppler, EatStreet, Slice, and Olo, and could now link out to those meals ordering agencies for restaurants that supports them.
You head to the brand new “Order meals” area of facebook below the explore phase, locate the neighborhood spot you desire, and then hit “begin order.” From there, if the restaurant supports a couple of facebook’s ordering partners, you’ll be able to select from them. After you do, facebook will convey up an in-app browser that takes you through the present web sites to delivery.com and the others. That’s where all of the ordering sincerely happens, so you’re not virtually doing much with the facebook app past finding a restaurant and tapping your chosen delivery option.
Seamless isn’t currently amongst facebook’s associate services, but parent corporation GrubHub is, so that ought to get you most of the equal delivery restaurants. However there are different omissions which include Caviar, so that you’ll still need to separately open those apps one after the other to understand which restaurants use them and place an order.
Facebook is also partnering on food ordering directly with nation wide chains Chipotle, five men, Jack within the box, Papa John’s, Wingstop, Panera, TGI Friday’s, Denny’s, El Pollo Loco, and Jimmy John’s. However it works the same way as with the other services you browse to this sort of nearby chain locations, pick begin order, and then you’ll be sent to their present transport system. All facebook is actually doing here is launching an in-app browser so you can get a meal without ever leaving the app.
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“We’ve been testing this since last year, and after responding to feedback and adding more partners, we’re rolling out everywhere in the US on iOS, Android and desktop,” Alex Himel, Facebook’s VP of local, said in a press release. “People already go to Facebook to browse restaurants and decide where to eat or where to order food, so we’re making that easier.”
Facebook hopes you’ll fill your desire to eat something and then keep swiping through your news feed with your greasy hands as you expect your order.
I know you might be wondering or asking questions like “Why order from facebook” or “why not use the direct website or app made for these services to order?”. Well to be frank with you, apart from the fact that it’s a bit of a shortcut or the fact that it’s a good exposure for some services your might not be aware of, I really don’t have a clue why this “order” option is better than going straight to your services.